Reasons to join

In recent years, the acceleration of technological innovation in the audiovisual sector has experienced a powerful boost. New viewing modes, such as High Definition first and then Ultra HD, the significant improvement in image and sound quality, and the convergence between televisions, PCs, and mobile devices, pose the necessity for all operators in the media supply chain and the consumer electronics industry to increasingly engage with new technological and commercial challenges. It is precisely in this context that proposing and realizing elements of harmonization, convergence, and consensus-building becomes necessary and indispensable. Technical specifications, commercial requirements, and open and global standards are essential for the harmonious and sustainable development of audiovisual evolution.

The importance of being part of HD Forum Italia lies in accepting and sharing these challenges in an open, collaborative, and precompetitive manner, especially regarding the definition of common rules and procedures and establishing a clear “playing field” for everyone. Joining and actively participating means contributing to this process, determining, and leading the evolution of the sector and the introduction of innovations into the market as key players.

Within HD Forum Italia, company size has relative importance; any entity with specific interests in the audiovisual sector has the opportunity to share ideas, experiences, and objectives, participating as equals in the development of collective growth paths and the dissemination of technologies.